Acceleral

Acceleral services cover initiatives that drive new sales including:

• Selection and project management of sales-related applications such Customer Relationship Management (CRM), Sales Mobility and Sales Force Automation (SFA);
• Planning, execution and measurement of lead general campaigns covering telesales, outbound email and Google AdWords;
• Web Site design and refresh using Content Management System (CMS) tools;
• Take-to-market (TTM) management.

To support your direct sales initatives, we cut-through on the promotional side with services such as:

• Customer stories and case study;
• Leadership articles used as hooks for trade magazines and journals;
• Press releases;
• Identified landing points of appropriate trade press and PR aggregators;
• Interviews and media buzz.

In addition, The Acceleral Framework™ provides a comprehensive and structured methodology to review your sales team, current pipeline and customer engagement process.

And our product marketing expertise can be applied as extensively as end-to-end Product Lifecycle Management (PLM), or merely at the front end to review and roadmap your product mix.

Please contact us to discuss how Acceleral can assist your sales efforts.